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In Trump’s Ten Commandments, Yale leadership scholar Jeffrey Sonnenfeld pulls back the curtain on Donald Trump’s rulebook for power—revealing the ten ruthless, repeatable strategies that explain how he conquers chaos, commands loyalty, and bends every arena to his will.
Trump’s Ten Commandments: Strategic Lessons from the Trump Leadership Toolbox offers a provocative and penetrating look inside the mind of one of history’s most controversial leaders. Written by Jeffrey Sonnenfeld, celebrated Yale leadership scholar and advisor to five U.S. presidents, this book reveals the ten guiding principles—or “commandments”—that define Donald Trump’s decision-making across business, media, and politics.
Drawing from decades of personal interactions with Trump as advisor, critic, and confidant, Sonnenfeld moves beyond gossip and ideology to decode the predictable patterns behind Trump’s seemingly chaotic style. There are critiques and salutes through history of the impact of the imperial presidency but no existing current or past analysis of how such leadership operates until this deep dive into Trump’s toolkit. Sonnenfeld exposes how Trump’s playbook—built on domination, disruption, and relentless self-promotion—breaks every conventional rule of leadership yet often achieves results through sheer force of will.
From the boardroom to the Oval Office, Sonnenfeld distills lessons in power, persuasion, and performance—lessons that illuminate not only Trump’s successes and failures but also timeless truths about human ambition, influence, and control. Whether you admire or abhor him, understanding Trump’s Ten Commandments reveals how he built empires, dismantled institutions, and redefined leadership in his own image.
Part insider analysis, part leadership case study, Trump’s Ten Commandments helps readers grasp how Trump thinks, how he leads, and what his methods teach us—about both the dangers and the undeniable magnetism of power used without restraint.
For anyone seeking to understand America’s most unpredictable leader, this is the definitive guide to Trump’s strategy, psychology, and legacy.
In Trump’s Ten Commandments, Yale leadership scholar Jeffrey Sonnenfeld pulls back the curtain on Donald Trump’s rulebook for power—revealing the ten ruthless, repeatable strategies that explain how he conquers chaos, commands loyalty, and bends every arena to his will.
Trump’s Ten Commandments: Strategic Lessons from the Trump Leadership Toolbox offers a provocative and penetrating look inside the mind of one of history’s most controversial leaders. Written by Jeffrey Sonnenfeld, celebrated Yale leadership scholar and advisor to five U.S. presidents, this book reveals the ten guiding principles—or “commandments”—that define Donald Trump’s decision-making across business, media, and politics.
Drawing from decades of personal interactions with Trump as advisor, critic, and confidant, Sonnenfeld moves beyond gossip and ideology to decode the predictable patterns behind Trump’s seemingly chaotic style. There are critiques and salutes through history of the impact of the imperial presidency but no existing current or past analysis of how such leadership operates until this deep dive into Trump’s toolkit. Sonnenfeld exposes how Trump’s playbook—built on domination, disruption, and relentless self-promotion—breaks every conventional rule of leadership yet often achieves results through sheer force of will.
From the boardroom to the Oval Office, Sonnenfeld distills lessons in power, persuasion, and performance—lessons that illuminate not only Trump’s successes and failures but also timeless truths about human ambition, influence, and control. Whether you admire or abhor him, understanding Trump’s Ten Commandments reveals how he built empires, dismantled institutions, and redefined leadership in his own image.
Part insider analysis, part leadership case study, Trump’s Ten Commandments helps readers grasp how Trump thinks, how he leads, and what his methods teach us—about both the dangers and the undeniable magnetism of power used without restraint.
For anyone seeking to understand America’s most unpredictable leader, this is the definitive guide to Trump’s strategy, psychology, and legacy.
Jeffrey Sonnenfeld is the Senior Associate Dean for Leadership Studies and Lester Crown Professor in Management Practice at the Yale School of Management, as well as founder and president of the Chief Executive Leadership Institute, a nonprofit educational and research institute focused on CEO leadership and corporate governance.. He has authored eight books, including The Hero’s Farewell, an award-winning study of CEO succession and Firing Back, a study on leadership resilience from adversity. His work is regularly cited by the general media such as: BusinessWeek, Forbes, the Wall Street Journal, the New York Times, Newsweek, Time, the Economist, the Financial Times, the Washington Post, CBS, MSNBC, CNN, FOX, NBC, ABC as well as PBS, and he is a staff contributor for CNBC and a staff columnist for FORTUNE, TIME, Chief Executive, and Corporate Board Member. Sonnenfeld has informally advised five US presidents across parties and helped Jared Kushner launch the Abraham Accords in the Mideast. Sonnenfeld was recognized by Poets & Quants Magazine as the 2022 Professor of the Year in recognition of his high-profile efforts to catalyze the historic exits from Russia of over 1,000+ global businesses after the invasion of Ukraine, and named to Worth Magazine’s “Worthy 100 Leaders,” an annual global listing of the most influential leaders across society. Sonnenfeld’s BA, MBA, and doctorate are from Harvard where he was a professor for a decade. He holds an honorary PhD from Sacred Heart University. His research has been published in 100 scholarly articles which appeared in the leading academic journals in management. Having rung the Opening Bell of the NYSE and the NASDAQ a record 12 times, Sonnenfeld received the 2023 Greatest Impact on Corporate Boards award by Corporate Board Member magazine, Poets & Quants magazine “Outstanding Business Professor of the Year” award the Ellis Island Foundation Medal, and received the Academy of Management’s 2023 Distinguished Scholar Practitioner Award.
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Frequently Asked Questions
Frequently Asked Questions
Where are you located?
We are located above The Ridgway restaurant on the 2nd floor at 1300-3rd Street South, Suite 201.
What are your hours?
Beginning October 1st, our seasonal hours are Monday through Saturday 9am - 7pm and Sunday 10am - 5pm.
Is your store stroller and ADA accessible?
Yes! Our stroller and ADA entrance is accessible at the back of the building from the sidewalk and parking lot. Take the ramp up to the main floor and the elevator to the 2nd floor to access the store. We have an ADA accessible restroom in-store.
Where can I park near your store?
There is a parking lot immediately behind our building off 14th Ave between 2nd St S and 3rd St S, a parking lot across 13th Street from the store, and street parking available in the neighborhood.
Do you host events?
We have a robust event calendar including book and author talks, signings, writing workshops, children's story time and others. Please visit our Events page to see our upcoming offerings and sign up for our newsletter to be notified of event announcements.
Do you sell gift cards?
Yes! Gift cards are available for purchase in-store.
Can you help with our community event, author event, or B2B bulk order?
Yes, we support a variety of organizations around town who are hosting book talks or authors for speaking engagements and can facilitate book sales, signings, pre-order campaigns, book club suggestions and more. Please email events@booksonthird.com with your request and we will contact you.
I would like to work at your store, are you hiring?
We're thrilled you're interested in joining our book-loving team. Open positions will be posted on our website if anything becomes available.
Will you stock my book?
Congratulations on publishing your book! Please fill out the Local Author Book Submission form to tell us more about your book. We review these submissions and our book buyers will reach out within one month if they are interested in stocking your book on our shelves. Due to the high volume of submissions, we are not able to respond to every request. We regret that we are unable to respond to email, phone, or in-person inquiries. Thank you for understanding.
Our Story
Our Story
We're not just another bookstore - we're a curated literary experience. Founded in friendship, we've poured our enthusiasm for books into creating a unique haven for readers.
We believe in the power of personalized curation, hand-selecting titles that resonate with individual tastes and fostering unexpected discoveries. This commitment drives us to offer a diverse and thoughtfully chosen collection.
Beyond the books themselves, we've crafted a high-design space that invites you to linger, explore, and connect. From cozy reading nooks to striking architectural details, our shop is a feast for the senses.
Books on Third is a community hub. Expect the familiar comforts of author events and book clubs, but also prepare for creative gatherings that push the boundaries of what a bookstore can be. We're dedicated to fostering a love of reading and creating memorable experiences for every visitor.
Come explore our shelves, share your literary interests, and discover the magic of a bookstore built on friendship, curated taste, and a genuine love for the written word.
Shipping Details
Shipping Details
We offer $5 flat-rate shipping on all orders.
Orders are typically fulfilled within 3 to 5 business days. During peak periods, processing times may be longer.
Local pickup is available at our Naples storefront. Please bring your order number and a photo ID to retrieve your purchase.